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Tuesday, 4 January 2011

The Supermarket

I started my essay today, 2400 words later, I've also nearly finished it.

There was a particularly interesting and useful documentary on a few weeks ago, I watched it whilst it was on but also recorded it to watch back – taking notes. It was a Panorama special, 'SUPERMARKETS: What Price Cheap Food'. (I'm pretty sure that title doesn't actually make grammatical or logical sense.)

I have found said documentary on YouTube if anyone is interested:
http://www.youtube.com/view_play_list?p=E7C5A03225114D54

An extract from my essay:
“Salesmanship isn't the science of selling people goods they do not require – it is more the art of teaching them to require and buy the goods you have for sale.” A quote that is as relevant today as when it was published in Grocery, a grocer's journal, in July 1924. It is our way of life, we have to consume to survive, more so in terms of food than any other industry. We get our food where we can, most of us from the local supermarket as it is the easiest and most reliable source of food consumption. There are more food products on offer to us now than ever before, but when did this begin? And how did it become so easy for the consumer?

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